Getting the Most out of Your Fundraiser
Posted by Aaron Jeschke on August 24, 2009
When I think about Christian Fundraising, profitability is not usually the first thing that comes to mind. Typically I would want a fundraiser that raises money quickly and that is fairly easy to put together. In order to raise money quickly I would want as significant a profit margin as possible.
Recently I was perusing a variety of fundraising products while paying particular attention to the profitability of each item and discovered that most fundraising products are only moderately profitable. In some cases you must order an exorbitant amount of product in order to gain a satisfactory profit per item. What does this look like numerically? One product required an order of over six hundred items before you reached a profit per item of over 50%. Six hundred items?! I examined a good number of chocolate bar fundraisers and only one of them offered profitability of over 50%. T-Shirt fundraisers offered 45%. Cookie dough was as low as 30% and only went as high as 55%. Can you imagine trying to store and distribute six hundred tubs of cookie dough? Even the discount cards only offered profits of up to 50%.
Profitability is not a concern with the Samaritan Card. Profits start at 45% which is where many other products profitability ends. Did I mention that you can make up to 70% profit per card. Fifty Samaritan Cards have as great a profit margin as 500 tubs of cookie dough. If you want to raise money quickly and easily then the Samaritan Card is right for you.
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